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The counterintuitive path to breakthroughs
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Every week I get together with about 13-15 small business owners in The Boardroom, where we share what's going on in our lives. We have spotlight sessions each time, which even when you're not in the spotlight, are SO illuminating. And it's interesting...this one time, both people in the spotlight both had the same problem: They felt stuck. And after having conversations with the rest of The Boardroom and bouncing some things around, BOTH of them came to the same exact conclusion: It wasn't that they needed to do more. What they actually needed to do was less. Counterintuitive, isn't it? (Check out the video for more, or read on below...) One of them, a financial advisor, realized he needed to delegate more. And maybe even be a bit more selective about the type of clients he takes on. The other was doing things in his community...and when he added it up at the group's request, he realized it was taking up about 20% (!!!) of his week. And it wasn't even helping propel him towards his vision. Each of them walked away committed to cutting things out to make room for bigger, better things that were part of their vision. So two things for you here:
Here's what I know about being a small business owner (or commissioned sales professional, or intrapreneur) : It's lonely. So find someone you can trust and talk with so you can figure out when and what you need to add...and when and what you need to cut. Both are necessary for staying true to your vision. And if you want to see if The Boardroom is a fit for you? Schedule a call with me here. We'll take 20 minutes to talk it out, no pressure. (PS - I just added more to the program so the price is going up...but through the end of July, the price stays the same.) Here to help, Brian Whenever you're ready, there are 2 ways I can help you:
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Get Radically Referable
Each week, get 1 actionable tip to help demystify the secrets of building a referral-based business | Join 1K+ readers
Sharing a quick story from a recent coaching call inside the Rich Relationship Society. It's a community small business owners and sales professionals come to, to build the relationships needed to achieve their goals. In this community I've been working with Mike, who's a fitness brand founder. He's done a great job building his business through referrals, specifically through email marketing. He's like an expert at it. And one of the things he does is create joint venture partnerships with...
Tell me if you disagree with this: Most of us aren't very good at giving referrals. I don't mean this to be harsh. You can have a big heart. And you can want to give referrals. But wanting doesn't equal doing. So seriously...when's the last time you actually gave one? And how much time was there between that one, and the one before that? Weeks? Months? Years? Why is that? When generosity is such a great way to build a business? This simple answer for most people is, we're just not comfortable...
I was working with another coaching client recently on transforming his referral partnerships. He was burnt out by years of asking, nagging, and 'bragging' for referrals. The awkwardness of it all for the seemingly low return. So he was looking to rekindle his confidence in approaching people...confidence that got lost along the way because he felt too focused on himself, but didn't know or understand how to focus on the other person. (Sound familiar? You're the one asking for referrals,...