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The counterintuitive path to breakthroughs
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Every week I get together with about 13-15 small business owners in The Boardroom, where we share what's going on in our lives. We have spotlight sessions each time, which even when you're not in the spotlight, are SO illuminating. And it's interesting...this one time, both people in the spotlight both had the same problem: They felt stuck. And after having conversations with the rest of The Boardroom and bouncing some things around, BOTH of them came to the same exact conclusion: It wasn't that they needed to do more. What they actually needed to do was less. Counterintuitive, isn't it? (Check out the video for more, or read on below...) One of them, a financial advisor, realized he needed to delegate more. And maybe even be a bit more selective about the type of clients he takes on. The other was doing things in his community...and when he added it up at the group's request, he realized it was taking up about 20% (!!!) of his week. And it wasn't even helping propel him towards his vision. Each of them walked away committed to cutting things out to make room for bigger, better things that were part of their vision. So two things for you here:
Here's what I know about being a small business owner (or commissioned sales professional, or intrapreneur) : It's lonely. So find someone you can trust and talk with so you can figure out when and what you need to add...and when and what you need to cut. Both are necessary for staying true to your vision. And if you want to see if The Boardroom is a fit for you? Schedule a call with me here. We'll take 20 minutes to talk it out, no pressure. (PS - I just added more to the program so the price is going up...but through the end of July, the price stays the same.) Here to help, Brian Whenever you're ready, there are 2 ways I can help you:
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Get Radically Referable
Each week, get 1 actionable tip to help demystify the secrets of building a referral-based business | Join 1K+ readers
Hello, relational leaders. First, thank you for being you. If you’re reading this, chances are you’re a small business owner or a commission-based professional who believes in growing through relationships. And you’re right to think that way. Because while the world chases attention through social media, AI, or the next shiny marketing hack, what really wins is emotional loyalty. Attention fades. Loyalty compounds. When you build emotional loyalty with your referral partners, your shoulder...
Hey, Relational Leaders, I had a great conversation this week with one of my coaching clients. He’s got some big sales goals on the board. You know that feeling—trying to stretch but also stay true to how you want to grow. So he asked me, “Brian, my branch manager wants me to go out and market this unique product we have, but I can’t get through the gatekeepers. What should I do?” And I paused. Because honestly, my first answer was, I don’t know. Here’s why. That’s sales. If you’ve followed...
Hey there, relational leaders. I want to share a quick story about one of my coaching clients. Chances are, if you’re reading this, you’re a small business owner or a commission-based professional. And like many of us, the relationships that lead to referrals — the kind that drive your results — really matter to you. It’s not always easy. That’s why I like to share real success stories from clients who are doing it well. This one’s about a client named Ben. Ben’s in the mortgage industry, and...